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Kyle Bliffert of Atrium Innovations Q&A

Interview made possible by PureRXO – Online Dispensaries for Integrative Healthcare Professionals

MHCP: Why don’t we start off with you telling us a little about yourself and how you got where you are today.

KB: I joined the nutritional supplement industry healthcare practitioner (HCP) channel in 1992 with Metabolic Maintenance Products. In 2003, I started a business development consulting company and landed with Nordic Naturals®, where I spent a little over four years helping build their professional sales team and go-to-market strategy for the professional side of their omega-3 business…

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