|September 22, 2014||
Klean Athlete® Introduces KLEAN RECOVERY™ NSF Certified for Sport®
Unique protein powder blend for athletic recovery
Klean Athlete®, a line of NSF Certified for Sport® nutritional
supplements for athletes, is proud to announce the expansion of its product offerings with the addition
of KLEAN RECOVERY ™, a milk-chocolate protein powder blend, formulated to optimize muscle recovery
by providing a scientifically sound ratio of carbohydrate to protein for use, immediately after exercise. In
alignment with the Klean Athlete® mission, KLEAN RECOVERY ™ is formulated for athletes who want to
reach peak performance through optimal health.†
“Nutrient timing is crucial to an athlete’s recovery process to repair muscle tissue following high-volume
and endurance or resistance exercise,” says Andrew Halpner, PhD, Head of Klean Athlete R&D. “KLEAN
RECOVERY™ is formulated for athletes who want to help support muscle protein synthesis, restore
glycogen stores that have been depleted in both the muscle and liver, and support the anabolic phase
Studies suggest that protein sources may be an important consideration, and the ease and speed with
which they are absorbed may play an important role in recovery. In addition to a 4:1 ratio
(carbohydrates to protein) KLEAN RECOVERY™ contains a combination of whey protein isolate and a
unique hydrolyzed marine protein. The hydrolyzed marine protein has been shown to be easily digested
and quickly absorbed, and is rich in Amino Acids such as Methionine, Histidine and Arginine —all crucial
elements for muscle building and nitrogen balance – making it an excellent choice in a recovery
“We’re extremely excited to launch Klean Recovery as our first product of 2014,” commented Timothy J.
Monk, Jr.. SVP of Sales & Marketing for Klean Athlete, avid endurance athlete and Ironman® competitor.
“The Klean Athlete line is designed to support the healthy lifestyles and training habits of athletes, so
naturally we felt it was crucial to add a product that promotes muscle recovery so our athletes can
continue pushing it to the limit.”
In addition to the existing Klean Athlete® nutritional supplements, KLEAN RECOVERY™ recently
underwent a meticulous testing and verification process to receive the esteemed NSF Certified for
Sport® certification, which ensures that it is free of banned substances. Recognized by major sports
organizations including the NFL, MLB, NHL and PGA, the NSF Certified for Sport® program was
developed in response to the concerns of athletes, coaches, team owners and others about finding
banned substances in sports nutrition products.
KLEAN RECOVERY™ joins the existing Klean Athlete® supplements including: Klean Multivitamin™, Klean
Antioxidants™, Klean Cognitive™, Klean Probiotic™, Klean Isolate™, Klean Electrolytes™ , Klean
Endurance™, Klean-D™ and Klean Omega™.
To learn more about KLEAN RECOVERY™ and the full line of Klean Athlete® nutritional supplements,
please visit www.kleanathlete.com. Follow us on Twitter @KleanAthlete and connect with us on
Facebook at facebook.com/KleanAthlete.
† These statements have not been evaluated by the FDA. These products are not intended to diagnose,
treat, cure or prevent any disease.
“Ironman” is a registered trademark of World Triathalon Corporation, used without permission.
ABOUT KLEAN ATHLETE®
The Klean Athlete® NSF Certified for Sport® supplements were designed to maintain the healthy lifestyle
and promote peak performance of athletes, from the weekend warrior to the amateur and professional
competitor. This line of certified nutritional supplements is backed by more than 50 years of science,
dedicated research and manufacturing excellence. Klean Athlete® will be available through licensed
healthcare professionals as well as qualified coaches, trainers, and registered customers at
Klean Athlete® is tested and certified by the NSF Certified for Sport® program (www.nsfsport.com) part
of NSF International’s Health Sciences Division.
This growing division offers training and education, consulting, GMP and GLP testing, certification, R&D
and auditing for the dietary supplement, pharmaceutical and medical device industries throughout the
entire product lifecycle. The Health Sciences Division includes NSF’s prestigious Dietary Supplements
Certification Program. NSF International developed the only American National Standard for Dietary
Supplements (NSF/ANSI 173) and tests and certifies supplements against this standard. NSF’s Health
Science Division operates globally throughout North America, Europe, the Middle East, Africa, Asia and
Latin America. For more information visit www.nsfsport.com.
ABOUT ATRIUM INNOVATIONS
Atrium Innovations Inc. is a globally-recognized leader in the development, manufacturing, and
commercialization of innovative, science-based natural health products which are distributed in more
than 35 countries. The Company owns healthcare practitioner and specialized retail product brands that
are at the forefront of science, innovation and education. Atrium has over 1,300 employees and
operates seven manufacturing facilities with current Good Manufacturing Practices. Additional
information is available at www.atrium-innovations.com.